Putting Out the Myth on Light, Low, and Mild Cigarettes

As of July 22, 2010, the Family Smoking Prevention and Tobacco Control Act prohibits manufacturers from distributing for sale any tobacco products labeled or advertised as "light," "low," or "mild." This is because many smokers mistakenly believe that these products cause fewer health problems than other cigarettes.

Help FDA put out the myth on light, low, and mild cigarettes. No matter what they taste, smell, or look like, all cigarettes are harmful to your health. There's no such thing as a safe cigarette.

Spread the word by sharing and using the FDA tools and resources for consumers, tobacco control partners, and tobacco retailers found at http://www.fda.gov/TobaccoProducts/Labeling/MisleadingDescriptors/.