Tuesday, February 15, 2011

March for Babies 2011

March of Dimes is the only health agency in history to have funded a cure - Dr. Jonas Salk’s polio vaccine in 1954. With this success, the March of Dimes turned to ensuring that all babies everywhere have a healthy start in life by preventing birth defects, premature birth and infant mortality.

March of Dimes carries out its mission in the name of babies, moms and families everywhere! We stand for a solution, not a problem. You have the opportunity to be a part of the solution Mom is looking for! Who cares about babies as much as the March of Dimes? Mom. Along with us, she is baby’s biggest champion.

By partnering with March of Dimes, you and your company will be helping to save Arizona’s babies while garnering positive exposure and wider recognition in Flagstaff.

Some of the benefits of partnering with March of Dimes include:

• Cause Related Exposure through association with the March of Dimes, one of the most widely known, respected and successful national health agencies in the country. March of Dimes is the number 2 “top of mind” charity names by moms in a 2007 Gallup Survey and 98% of moms know the March of Dimes brand.

• Enhanced Public Image through affiliation with March of Dimes, one of the strongest name brands in the nonprofit sector, with high name recognition and extremely favorable opinion. Since we’re number 2 on mom’s mind, you and your company will be on her mind, as well. According to M2M Conference 2007, Mom is in control of more than $1.7 trillion in spending each year. Wouldn’t you want your brand to be exposed to Mom?

• Enhanced Employee Pride & Team Spirit through active participation on March of Dimes committees and through events such as March for Babies.

• Marketing Opportunities to promote your company at specified event(s), business-to-business and through cross-promotional opportunities provided via media sponsors.

• Enhanced Visibility and Name Recognition through media placements and promotions, March of Dimes collateral and presentations to corporations, community organizations and individuals statewide.

Chairperson Job Description

One year as March for Babies committee Chairperson, 3 – 5 years commitment from company as team and sponsor

REVENUE:

2011 Flagstaff March for Babies Goal: $40,000

• Confirm own company as March for Babies team
• Confirm sponsorship, ideally top level, from own company
• Motivate entire March for Babies committee to recruit 2 new teams and or sponsors, each
• Recruit 10 new teams
• Recruit 5 new sponsors
• Help grow Revenue committee by identifying and helping with recruitment of 3 Revenue committee members. Each member would be asked to bring in a set dollar amount.
• Help generate new revenue for March of Dimes through own company or external contacts.

COMMITTEE:

• Help recruit committee members and committee chairs
• Lead committee meetings as scheduled
• Weekly correspondence with March of Dimes Community Director regarding progress

EVENT PARTICIPATION:

• Preside over March for Babies Kick off and Day of March for Babies
MEDIA:
• Act as media spokesperson on behalf of March of Dimes

For more information, please contact:

March of Dimes Community Director
Stephanie Canzano
(602) 287-9936
scanzano@marchofdimes.com

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